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Brian Pasch discusses auto marketing trends in 2023

Brian Pasch shares the best auto marketing strategies for modern car...

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Customers may now browse your inventory and shop online with greater ease than ever before, so, it's critical to keep them engaged in your...

How Dealers Can Navigate Complex Marketing Strategies in 2020

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Auto retail marketing strategies are continually moving towards an omnichannel approach, equipped with video, paid ads, and social media engagement. These concepts can be...
Kevin Frye

Digital Retailing Trends, Video Marketing Strategies, and the Importance of a...

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On today’s show, we’re pleased to welcome Kevin Frye, eCommerce Director for Jeff Wyler Automotive Family, one of the top 50 dealer groups in...
email marketing

Five Must-Have Components for Your Next Successful Dealership E-Newsletter

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Contrary to popular belief, when it comes to genuinely capturing the attention of your automotive audience, email is where you should put your focus....
marketing strategies

Start the Year Strong with These Digital Marketing Strategies – Eric...

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Successful digital marketing strategies are more important now than ever for your dealership, but how can dealers accurately measure their online engagement? On today's show,...