Tag: digital dealer
How CDK Global is enhancing online to in-store modern retail experiences...
Earlier this year, CDK Global released its Friction Point Study, which surveyed both shoppers and dealers to determine what points in the car buying...
How dealers are building ‘Amazon-like’ buying experiences – Rusty West | Market...
Although the automotive industry and its stakeholders are rapidly adjusting to modern technology, dealers must speed up their processes to meet customers where they...
The importance of maximizing customer lifetime value — Jay Ku |...
Jay Ku is relatively new to the automotive industry. Roughly nine months ago, he joined TrueCar, one of the industry's leading online marketplaces for...
How dealers can effectively combat disruptor brands – Wendy Engelhardt |...
Wendy Engelhardt is the strategic solutions manager at automotiveMastermind, an industry-leading platform that uses behavioral data analytics to transform dealerships' methods for locating, interacting...
How dealers can take control of their inventory management — Rick...
Rick Dearden is a regional director at Lotlinx, a technology platform that provides auto dealers and manufacturers with enhanced operational control over their retail...
Kevin Frye on Jeff Wyler Automotive’s first crypto car sale
In late April, the Jeff Wyler Automotive Family sold its first car using cryptocurrency at its Mercedes-Benz of Fort Mitchell dealership. According to a press release from the...
Automotive retail consultant Laurie Foster on digital retailing, recruiting, and more
On today’s show, we’re pleased to welcome Laurie Foster, Founder and CEO of Foster Strategies Group, an automotive retail consulting service for dealers, vendors...
Is there a difference between digital retailing and digital selling? –...
Digital retailing is a buzzword among retailers, but is there a differentiating factor between digital retailing and digital selling? On today’s show, we’re pleased...
How to Incorporate Dynamic Video into Your Dealership’s Marketing Strategy –...
On today’s show, we welcome back Jeff Brown, Chief Revenue Officer at Force Marketing. Jeff discussed the big takeaways from Digital Dealer and how...
The Advantages of Having a Multi-Platform Video Strategy for Your Dealership...
Today on CBTNews.com - Monday, August 19th, 2019:
The Advantages of Having a Multi-Platform Video Strategy for Your Dealership - Jeff Brown, Force Marketing
Today on...
