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Service Retention: How online culture is slowly killing your service drive...

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Most Americans shop on Amazon or eBay and the negative impact on brick and mortar retail outlets is far-reaching. Customers have proven they want...
Facebook

Geo-Targeting Your Audience on Facebook

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Geo-targeting ads for your business can be an excellent way to maximize the effectiveness of advertising for your car dealership business, particularly when you...

Lotlinx Integrates with CarNow For Chat-Friendly, Conversion-Optimized VDPs

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CHICAGO -- LotLinx, the industry’s #1 Automotive AI, yesterday announced a new integration to strengthen its powerful CX-AMP Vehicle Display Page offering, a vital...
online auto sales

How to Structure your Dealership for Online Auto Sales in 2018

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Joe Gumm speaks with Mark Rikess, the President of The Rikess Group about heading into 2018 dealership structure for online auto sales. What is the...
holiday party

Tips to Host a Safe (but Fun) Holiday Party at your...

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Alcohol, food, games, gifts, decorations – too many decisions. This was supposed to be fun and easy! Here are some quick tips to make...
press release

How To Get The Most Out Of Your Dealership Press Releases

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All press release formats are basically the same, however, how the content is presented should stand out and make your company look proficient and...
SEO checklist

The Ultimate 2018 SEO Checklist for Your Dealership Website

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As a car dealer, you need to ensure your customer’s know what vehicles you currently have on your lot and if you are offering...
brand values

Benefits of a Customer’s Seal of Approval

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Your Brand Values set you apart from the competition. Often brand values are intricately intertwined with marketing and business development strategies. Brand values are...
mobile marketing

Mobile Marketing Opportunities For Auto Dealerships

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As it nears the end of 2017, the average age of kids getting their first phone is ten years old. Though radio marketing is still...
buyers

How to Get Buyers to Visit Your Dealership between Purchases

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Repeat buyers are the basis of success for any auto dealership. You spend a lot of advertising dollars to attract new buyers to your...