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data

New report suggests data security at dealerships is a serious concern

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A report released last week on the susceptibility of data breaches has identified auto dealerships as being a potential target. The 2020 Shred-it Data...
leadership

How inspirational leadership can work at your dealership

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How do you lead in a crisis? How do you ensure your team continues to function and thrive during times of uncertainty? Dealership managers—and...
innovation

Five factors that drive innovation in auto retail

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Dealership gross profits have declined from 3.3% to 2.4% between 2015 and 2018. Over that same time frame, an average dealership’s operating profits saw...
video

Best practices for using video on a dealer site

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We live in an emerging Golden Era of video and photography. The new iPhone 12 can record videos in Dolby Vision format, and they...
F&I

An F&I early touch is the most profitable transaction

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The F&I department is under constant pressure to increase profitability while enhancing the buying experience for the customer. The dealer wants increases in PVR...
service

Service department retention may start with the facility

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According to NADA research, 76% of car buyers purchase a vehicle from the dealership that performs their regular maintenance. Yet despite nearly 100% of...
margins

The Market Remains Uncertain but Your Margins Don’t Have to Be

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Henry Ford famously said, “Don’t find fault, find a remedy.” This is exactly what dealerships have been doing since post-World War II when they...
brand

How auto brands fared in Interbrand’s Top 100 ratings

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Interbrand has released its list of winners for the Best Global Brands in 2020. The consultancy firm bases its ratings on financial forecast, the role of...
marketing

Tips for effective vehicle merchandising and marketing

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You can prepare a steak and potato dinner in two ways. One is to meticulous cook the steak and potato, arrange it beautifully on...
employees

How to develop employees if you cannot promote them during COVID-19

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Considering all the ways the COVID-19 pandemic is likely impacting your dealership, it may be a stretch to think about offering a promotion to...