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With ever-evolving competitive market, savvy dealerships have put a focus on strengthening their sales teams to drive growth and success.

How car dealerships are strengthening their sales teams in a competitive...

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With ever-evolving consumer preferences and an increasingly competitive market, savvy dealerships have put a focus on strengthening their sales teams to drive growth and...
In the latest episode of CBT Now, Matt Easton argues sales professionals must address the underlying outcomes customers seek.

How salespeople can prioritize consumer outcomes over product features and benefits...

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Selling your features and benefits is dead in 2024, and selling the value is on life support, says sales coach and Easton University founder...
sales, salespeople

3 biggest mistakes salespeople make when closing- Sean Gardner

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Sales teams are vital to every dealership, but with the market shifting, are they prepared for the market to return to normal? Sean Gardner,...

Dealership M&A activity reaching feverish pace in third quarter

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For all of 2021, dealership sales, group mergers, and acquisitions have been occurring at a pace that defies convention. These profit centers have the...
dealership

Why Diversifying Your Dealership Is More Important Than Ever – Brian...

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Brian Finkelmeyer, Senior Director at vAuto, joins Jim Fitzpatrick in the CBT Automotive studios to further the discussion concerning the future of the automotive industry, the importance...