Tag: dealership news
Car owners flock to independent service centers to escape high prices
Drivers prefer to work with independent service centers rather than dealerships for car repairs, according to a new study by Consumer Reports.
The survey sourced...
Optimizing GA4 to power dealership marketing — Brooke Furniss | BZ...
With the official shutdown of its predecessor last year, Google Analytics 4 (GA4) is now the primary tool for tracking website data and gauging...
Inside Victor Figlin’s entrepreneurial journey and marketing mastery in the used...
In a captivating exploration of entrepreneurial prowess and innovative strategies, David Kain joins Victor Figlin, dealer principal at Indy Auto Man in Indianapolis, Indiana,...
Biden Administration relaxes fuel economy proposal, slows down EV transition
President Biden dialed back fuel economy regulations proposed by the Environmental Protection Agency (EPA) that would have forced U.S. automakers to rapidly transition away...
Former car dealer Bernie Moreno takes Ohio GOP Senate nomination
Veteran car dealer Bernie Moreno has earned the Republican nomination for Ohio's upcoming Senate election, several months after receiving an endorsement from GOP presidential...
How car dealers can get ahead in a constantly evolving market...
The automotive landscape is constantly evolving; the car dealers who adapt to that change are ultimately the ones who thrive. Unfortunately, the pace at...
Relational vs. transactional strategies for lasting customer loyalty
Welcome to the world of loyalty-based selling strategies, where every interaction is a step towards forging lasting connections and creating memorable experiences. In this...
Used vehicle sales rocket forward thanks to tax season
Used vehicle demand continued to surge through February and into March, pushing inventories down as dealers adapt to consumer behaviors.
Dealers sold 1.49 million used...
Car buyers rejoice as ease of purchase sets new record
Car buyers said it was easier to purchase a vehicle in February than at any point over the last two years, reflecting a nationwide...
How successful salespeople get leads and close deals in a competitive...
With the car market becoming increasingly consumer-friendly in the wake of the COVID-19 pandemic, dealership salespeople must prepare themselves for a more normalized environment....
