Tag: dealership news
TKT & Associates becomes first Black-focused Stellantis ad agency
Stellantis has announced a new partnership with marketing firm TKT & Associates, representing the car manufacturer's first time hiring a Black-audience-focused advertising agency of...
3 low-cost ways to help dealership employees reduce financial stress
Looking for a competitive edge amid an already insanely competitive automotive marketplace?
Many employers lean towards lead generation and digital marketing as a solution.
“If only...
Is your dealership ready for Google Analytics 4? — Brian Pasch...
The arrival of Google Analytics 4 is swiftly approaching, meaning dealers must prepare for the next generation of digital data collection. On this episode...
Why ‘bad news’ doesn’t exist in car sales
Car salespeople tackle various challenges every day, ranging from customer hesitancy to financial hurdles. Although these types of tough conversations are a common aspect...
Dealers and buyers divided over electric vehicle market
Consumers and dealers expressed opposing beliefs and concerns over the electric vehicle market in a new Cox Automotive analysis.
Of the 1,024 car shoppers surveyed...
Lordstown Motors sues former partner Foxconn after filing for bankruptcy
Electric vehicle brand Lordstown Motors is suing its former business partner Foxconn after filing for bankruptcy on June 27.
The conflict stems from a deal...
Trump makes case against electric vehicle push to Michigan voters
Current GOP frontrunner Donald Trump criticized the automotive industry's electric vehicle transition during a weekend event in Michigan.
Trump made the remarks at the Lincoln...
June new vehicle sales and inventory improve while profit margins shrink
J.D. Power and GlobalData forecast a monthly new vehicle sales total of over 1.38 million units this June, placing the automotive industry well ahead of its position...
Emerging trends in digital marketing and data collection for dealers —...
Customer data and digital marketing are crucial tools for running a profitable dealership. On this episode of Inside Automotive, host Jim Fitzpatrick is joined...
Different shoppers mean different customer service practices — Matt Wahnon |...
Today's car buyers are increasingly diverse and complex, which means dealers must constantly refine their customer service practices. On this episode of Inside Automotive,...
