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Multi-point inspections: Bridging the gap between vehicle owners and technicians

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The multi-point inspection process, which has been around for over 100 years, has one central purpose: to sell additional maintenance services. Period. Granted, there...
Car shopping doesn't have to be stressful. With the right approach, you can help turn it into a fun, engaging, and empowering experience.

How to make car shopping more fun for your customers

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Car shopping should be e­njoyable, not intimidating. As a dealership owne­r, your job goes be­yond simply selling a car. It includes providing helpful advice­...
Jonathan Dawson shares his insights into the core principles that help entrepreneurs drive business success in a challenging environment.

How your dealership can avoid the “boiled frog” scenario

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On the latest episode of Mind Your Own Business, host Jonathan Dawson, founder of Sellchology, discusses the importance of recognizing areas of your dealership...
TrueCar appointed Jantoon Reigersman as its new CEO to turn around the struggling vehicle listings company as part of a restructuring plan.

TrueCar replaces CEO, cuts 102 positions as part of restructuring plan

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On June 12, the Santa Monica, California-based business said it would eliminate 102 jobs or 24% of its workforce. TrueCar is also appointing COO...
If you don't innovate, you’ll almost certainly be left behind. Many of the mighty have fallen and not lived to tell the tale.

To innovate or procrastinate — That is the question

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It may sound like heresy, but Henry Ford was a procrastinator. “I need a faster horse.” That was the consumer mantra when the early automobile...
In this era of hyper-connected, super-personalized customer experiences, leveraging customer data makes all the difference in car sales.

Types of customer data that will help you better understand and...

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Are you ready for some detective work? See, in our auto dealership universe, there’s this untapped goldmine that’s waiting for a bit of investigation—call...
This article delves deeper into key automotive marketing strategies, including local SEO, Vehicle Listing Ads, and reputation management.

6 of the best automotive marketing strategies to drive more car...

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The digital landscape has changed the dealership world significantly over the last 15 years - and even more significantly over the last three. Being...
Retail automotive is always brimming with career opportunities. In this article, we take a look at five reasons to join the car business.

Q&A with Bill Glik: Data integration streamlines critical HR reporting and...

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Auto dealerships are paying close attention to talent management amidst current economic conditions. Without adequate resources, automotive retailers cannot maximize revenue and compete effectively...
Stop staff turnover in its tracks with happy, financially literate employees

How this underrated employee benefit is helping dealers shrink turnover

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When speaking with people about their personal and business finances I find much of an individual’s stress is caused by the unknown. As the...
Dealership sales manager focuses on crafting leadership development skills

How to bridge the gap between sales management and leadership development

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Today, sales managers usually have two roles. First, they have to manage and administer the sales team. Second, they are also expected to demonstrate...