Tag: customers

While transitioning from the outside to the inside, Jonathan recommends changing your invitation to the customer, therefore adding value to the conversation.  

Despite best efforts and best practices by dealers and manufacturers, many car buyers and service customers remain vulnerable to defection. Rather than viewing these odds...

On today's CBT Newscast for Tuesday, April 24th, 2018: A Forward-Thinking Alternative To Traditional Car Ownership - Scott Painter, Fair Scott Painter joins CBT Automotive News...

Here’s a silly question for dealers and managers: Do you ever look at your website and think it’s stale or boring? Of course you...

With the coming of spring, dealerships around the country will be sprucing up their showrooms and getting that lot full of cars to sparkle...

When people say “I'm just looking," Paul suggests using empathy to level with and relate to the customer, leading to more potential sales opportunities.

Is your auto dealership in need of some updating? Are you worried about the potential loss of time and money if you need to...

Customer retention has been a buzz-phrase in the automotive industry for quite some time now. Customer retention is essentially the ability of a company...

Many drivers struggle with remembering oil changes and service tune-ups for their vehicles causing improper maintenance. Unfortunately, we can't always remember everything and if...

The automotive industry is jam-packed with data that allows dealerships to continue on improving. However, there can be a number of situations when the...