Tag: customer
Shep Hyken Identifies the Customer Phases Needed to Strengthen Dealership Loyalty...
Many businesses today can agree that placing a focal point on the customer is imperative for business success and can easily be a core...
10 Ways To Improve the Art of Appointment Setting
Scheduling impacts every area of your service department. The challenge is that many advisors and appointment setters see the appointment process as something to...
Use the Trade-In to Make the Sales Process Quicker and Easier
There is a lot of talk today about speeding up the sales process. Even with all the improvements the automotive industry has seen over...
Equip Your Team with a Winning Culture
How can we equip our front-line sales professionals with all of the proper tools necessary to be successful in automotive? A large part of...
Silence is Golden: During a Demonstration Drive, Let the Car Speak...
There are many things in the retail automotive business that have become central to the car buying experience. Probably nothing has stood the test...
What Not to Say in Sales or Business
You can never expect someone to agree with you if you are disagreeing with them. This is vital – and is the single most...
Pinpointing Why the Customer Is Saying No
On this week's episode of F&I Today, Becky Chernek talks about what to do when a customer wants to stick to the base payment...
What’s Better Than Building Rapport?
Rapport is important with customers, but according to David Lewis, it’s difficult to get. Find out what David believes is more important than rapport.
You...
Are You Meeting Your VSC Objectives?
I constantly get calls asking about the average service contract penetration in the United States. While it makes sense to measure your production against...
Why Purchase a Service Contract?
We all know that the VSC as Johnny Garlich would call it, “is the engine that pulls the train.” If you learn how to...