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Grubbs Automotive Group on using technology to bring buyers to your...

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Having so many tools for the automotive space can often be confusing, especially if those tools distract your salespeople away from providing your customers...
estimating

Prioritized estimating in fixed-ops will streamline processes, increase revenue and build...

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  John Fairchild, President of Fairchild Automotive Solutions details his technique of prioritized estimating in the fixed-ops sales process.There are 2 types of customers, ones...
Cox Automotive

What does it mean to be successful with retail customers? Interview...

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The auto retail environment today is the most competitive it has ever been. The pressure for dealers to add value to the customer experience...
difficult people

10 ways smart people handle difficult people

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In the retail automotive industry we are faced with difficult people on a regular basis. Some are unaware of the negative impact that they...
Mary Barra

Daily Newscast: Mary Barra on making vehicles more affordable, remaining focused...

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In today’s CBT Newscast for Monday March 20, 2017: What does it mean to be successful with retail customers? Interview with Stephen Smith from Cox Automotive The...

Do’s and don’ts of customer surveys

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Customer-survey feedback can tell dealers what they are doing right and wrong and even whether a salesperson during a demo drive took a woman...
David Lewis

David Lewis: How to successfully help your customers

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David explains why customers often come to the dealership with a combative or defensive demeanor, and what you can do to overcome it.

Interview with Conference Speaker David Kain

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Joe Gumm sat down with David Kain, Expert Automotive Trainer to chat about his breakout session at the 2017 CBT Automotive Conference. David will host...

How to increase your profits?

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Mark hosts Andy Church, CEO of ASE Americas, on what tips dealers need to follow to improve their culture, improve their customer service and...

The Sales to Service Handoff:

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Perfect start to a happy dealership relationship By: Rian Locadia That new car smell, the new features, showing off to your friends and coworkers. These are...