Tag: customer experience
How-to Guide: Driving exceptional dealership customer experiences
As an automotive dealership, you know that customer service is essential. But you might not know just how important it is to deliver exceptional...
Three digital tools that improve customer retention at your car dealership
In this edition of the CBT News Power Lunch, anchor Jim Fitzpatrick is joined by Skyler Chadwick, Director of Product Consulting at Cox Automotive’s...
Why selling extended warranties is good for customer relations
The average bumper-to-bumper car warranty lasts three years. After this time, customers can choose to extend the car warranty or can go without protection....
Increased online sales adoption could signal the in-person experience needs change
The 2022 Deloitte Global Automotive Consumer Study indicates that concluding a vehicle in-person remains the preferred method for 75% of car buyers. However, more...
The value lifelong customers bring to your car dealership
Building a loyal base of customers is one of the most challenging endeavors for any automotive retail store.
Research shows that a commitment to building...
Does your car dealership need a mobile app?
A dealership-branded mobile app serves as an excellent retention tool and has been adopted by many stores, large and small. Although it creates value...
How to improve online reviews for your car dealership
Competing in the digital age can feel like an insurmountable challenge for car dealerships that don’t have a solid plan for boosting reviews.Â
The last...
How (and why) car dealers should prioritize customer communication
You've done it! That prospective car buyer has finally pre-ordered that new vehicle at your dealership. However, there's also a bit of a problem....
Are customer surveys actually hurting the overall customer experience? It depends
Car dealers rely heavily on acquiring and improving customer feedback, but could those customer surveys hurt the overall experience? Joining us on CBT Now...
How service managers can drive profits and keep customer service intact...
Welcome to another edition of Inside Automotive with anchor Jim Fitzpatrick. We're joined by Jennifer Suzuki, President of eDealer Solutions, acclaimed sales trainer, and...
