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customer experience

Enhancing the Customer Experience

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We live in a world of constant stimulation. At times it may feel we are on sensory overload from all of the pings, posts...
Automotive Retail

Lost Customers: Problem or Opportunity? | How Carvana Could Be Offering...

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On today's CBT Newscast for Tuesday, March 20th, 2018: Lost Customers: Problem or Opportunity? Are lost customers a problem or an opportunity for your dealership? Shawn...
dealership

5 Things That Keep Buyers Out of Your Dealership

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Many career salespeople stay in the car business because they like helping people. It’s a great feeling, to help people make a major purchase...
car buyers

5 Trends in Dealership Facility Design

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Digital shopping is all the rage in the automotive industry. Much attention has been drawn to the online buying habits of potential car buyers....
customer expectations

Michael Anderson: Making Changes and Meeting Customer Expectations

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  Consumers have changed and it’s impacting Car Dealerships. Michael Anderson, CEO of The Rikess Group, has some suggestions on how you can you can...
technology

Is your technology flexible and relatable to customers?

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  We always hear the phrase, "Be where the customers are." Currently, they're online when researching for a vehicle. We also hear that we should...
CSI score

5 Easy (And Cheap) Ways to Increase Your Service Department’s CSI...

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The old cliché tells us that ‘Talk is Cheap.’ But every sale in your dealership begins with talk. Likewise, dissatisfied service customers can give...
negative reviews

How to Handle Negative Reviews

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We live in an increasingly interactive world. Social Media and Internet Search capabilities bring us closer to each other and give us unprecedented access...
newscast

Why this is the year of one particular vehicle | Find...

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  On today's CBT Newscast for Thursday, January 18th, 2018: Why this is the year of one particular vehicle "Help me, help you." A phrase someone uses...
customer experience

Four Ways Dealers Can Give Consumers a VIP Experience

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Not every dealer is rolling in dough. For low to mid-priced brands, it can feel impossible to compete with luxury dealerships that can deliver...