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Reputation

The Importance of Your Dealership’s Online Reputation – Chris Snellgrove

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Jim Fitzpatrick sits down with Chris Snellgrove with Digital Media Nation to talk about reputation management, the customer experience, and marketing on CBT News. Chris...
Car Buying

Customer Experience Must-Haves in the Car Buying Process

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Jim Fitzpatrick of CBT News sits down with Chris Snellgrove, President of Digital Media Nation, to talk about what businesses and dealerships can do...
newscast

Customer Experience Must-Haves in the Car Buying Process | What Social...

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Today on CBTNews.com - Tuesday, May 29th, 2018: Customer Experience Must-Haves in the Car Buying Process Jim Fitzpatrick of CBT News sits down with Chris Snellgrove,...
Don Hall

Don Hall: “If you aren’t expanding, I don’t know how you...

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At Digital Dealer 24 this year in Orlando, Florida, Don Hall, the President and CEO of the Virginia Automobile Dealers Association, spoke with CBT...
best practices

Are Your Dealerships Sharing Best Practices?

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Dealership groups, whether big or small, are becoming more commonplace. Dealer group owners recognize that running multiple dealerships together is more cost effective than...
customers

A Multi-Channel Approach to Target Customers

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Despite best efforts and best practices by dealers and manufacturers, many car buyers and service customers remain vulnerable to defection. Rather than viewing these odds...

Five Examples of Excellent Dealership and Automotive Content Marketing

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More than ever before, consumers want to feel they have a relationship with companies before they make a purchase. They want to know what...
Consumers

How Digital Contracting Helps Deliver a Seamless Customer Experience – Jason...

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During The NADA show this year CBT News was able to have a great interview with Jason Barrie, Vice President and General Manager at Dealertrack....
reviews

How To Ask For GREAT Reviews

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The car buying experience is not quite the same as checking into a hotel or dining at a restaurant. It’s not something that you...
customer experience

Enhancing the Customer Experience at Your Dealership

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Though facials and pedicures aren’t what naturally come to mind when people think of car dealerships, that’s what you get when you visit the...