Tag: customer experience
Becoming a Master Communicator
Your dealership puts a large amount of effort in helping to ensure your teams can communicate with each other and with your customers so...
Technology vs. Human Connection: Which One Does Your Dealership Need?
There's no question; technology is a boon to dealerships. Big data, mobile apps, social media--there are countless ways that tech smooths the car buying...
The A.R.T. of Dealing with Angry Customers
I know a thing or two about dealing with angry customers. A big part of my time at college was spent on a phone...
Why You Need a Live Chat Feature on Your Dealership’s Website
If you’ve been browsing almost any industry online in the past few years, you’ve encountered live chat widgets. They typically pop up in the...
Tips for Creating a Premier Customer Experience on a Budget
Think about the last time you walked into your favorite store. What sets it apart from average or poor shopping experiences? Is it the...
Being a Mirror Image of the Customer
On this week's episode of On the Mark, Mark Tewart discusses the idea of being a mirror image of the customer. Mirroring things such...
How to Turn Recalls Into Positive Customer Experiences
Recalls are never good news for customers. At best, it means the added inconvenience of scheduling an appointment, waiting for the repair, and/or leaving...
Why You Need to Master the Phone-Up
On this week's episode of Straight Talk, David Lewis tells you the number one reason why a customer will call your dealership in search...
Phone Calls: The Good, the Bad, and the Exceptional
Competition is heating up. Shoppers are more informed than ever. Margins are shrinking.
Amid the challenges and chaos of a modern dealership, one thing remains...
Keeping Up Appearances: The Importance of Dealership Cleanliness and Comfort
Sometimes driving up sales is as simple as investing in a good pressure washer. The general appearance and cleanliness of your dealership, staff, and...
