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customer success

The Value CDK Global’s Customer Success Model is Bringing to Dealers...

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At NADA 2020 in sunny Las Vegas, host Jim Fitzpatrick was joined by John Hickey and Michael Seeman from CDK Global. John is the...
customer rewards

How CDK Global’s New Customer Rewards Program Compares to Others in...

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Recently, the CBT Automotive Network was on-location at NADA 2020 in sunny Las Vegas where host Jim Fitzpatrick discussed CDK Global's new customer rewards...
demo drive

Don’t Be Like Everyone Else On The Demo Drive

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The demo drive is where the customer falls in love with the vehicle. Don't be like everyone else. Let the customer decide where they...
dealer-fx

Provide an Outstanding Customer Experience with These Digital Solutions – Bill...

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At NADA 2020 in beautiful Las Vegas, host Jim Fitzpatrick was joined by Bill Lucchini, CEO of Dealer-FX, a company that aims to provide...
vehicle price

Why Vehicle Price is Actually Your Friend

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On this week's episode of Kain & Co., David Kain explains how giving the customer an actual vehicle price instead of avoiding doing so...
Joseph Michelli

New York Times Best-Selling Author Joseph Michelli On Airbnb’s 5 Leadership...

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On today's show, we’re pleased to welcome back Joseph Michelli, New York Times best-selling author and customer experience expert. Joseph also has a new...
customer-centric

Customer-Centric Selling

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Today's industry is all about customer centric selling. On today's Saturday Morning Sales Meeting, Mark Tewart discusses how to have your best Saturday ever...
experience

4 Simple Ways to Personalize the F&I Experience

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We live in what people are calling The Age of the Consumer and for the F&I department, it means a fresh focus on providing...
conversation

5 Icebreakers That Will Start a Sale Off Right

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Most people are uncomfortable initiating a big purchase, especially a car. No matter how much research they've done before coming to your lot, most...

CBT News Week In Review: February 7, 2020

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CBT News Week In Review for Friday, February 7th, 2020: Integrating Your Online Reputation Strategy into Your Dealership's Marketing Plan In the automotive industry, positive consumer...