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customer experience

How the Customer Experience is Improved by Women in Automotive

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The customer experience (CX) in automotive has been an area of growth and investment in recent years. Manufacturers are focusing on improving how they...
relationship

Studies Show Key to Selling is Relationship over Product

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The J.D. Power 2020 U.S. APEAL Study rank automakers based on how excited and emotionally connected people feel to their new cars. Of a...
mobile

Enhancing Customer Experience: Is Mobile Service Right for Your Dealership?

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The COVID-19 pandemic has caused dealerships to embrace new operation tactics. In turn, customers have enjoyed an unprecedented level of convenience. Safety concerns resulted...
pandemic

How Shoppers Can Safely Try and Buy During the Pandemic Fight

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The auto industry has been surging toward pre-pandemic sales levels since the economy began reopening in May. The number of coronavirus cases continues to...
GM

CBT Automotive Newscast: July 27, 2020

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Today's Featured Interview: Corwin Automotive Sees Strong Sales Despite Inventory Challenges Even during the pandemic, consumers have shown that cars are still a necessity. Many dealerships...
bias

How to Suppress Bias to Improve Your Dealership’s Customer Experience –...

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On today’s show, we’re pleased to welcome Ramon Ray, Founder of Smart Hustle Media and The Black Education Fund, acclaimed speaker, and best-selling author of “Celebrity...
loyalty marketing program

Why Dealers Should Concentrate on Experience, Not Price

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On this week’s episode of Kain & Co., host David Kain is joined by his colleague Steve Purdy, the client success director for Kain Automotive....
Fixed-Ops

5 Strategies to Raise the Standards of Your Fixed-Ops Department –...

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On today’s show, we welcome back  Michael Roppo, President and Director of Dealer Fixed-Ops Consulting and Training at Automotive Domain Results. In this segment,...
Michael Seeman

How Dealers Can Adapt to Changes in the Car Buying Process...

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On today’s show, we’re pleased to welcome back Michael Seeman, Vice President of Customer Success and Enablement for CDK Global. In this segment, Michael...
Mahesh Shah

How to Up Your Game When it Comes to Engaging with...

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On today’s show, we’re so pleased to welcome back Mahesh Shah, EVP, Chief Product and Technology Officer at CDK Global. In this segment, Jim and...