Tag: CRM
5 CRM missed opportunities dealers can fix today
Customer-relationship management software helps you do all sorts of things, such as targeted marketing, lead nurturing, tracking employee performance and maintaining customer relationships after...
Top 6 car sales tools that every dealership needs today
Today, customers are lining up to buy vehicles, and salespeople mostly take orders. We don’t know when supply chain issues will resolve. We do...
How car dealers can improve lead management despite low vehicle supply...
Welcome to this week’s episode of Used Cars Weekly, the original CBT News show dedicated to bringing car dealers best practices and tips for the...
Strategies for winning over a customer during the chip shortage
As 2021 winds down, dealers are still being hit with the effects of the chip shortage. Combined with pandemic ripples and supply chain delays,...
How the right automotive CRM can help during the inventory crunch
In a time where a chip shortage has led to a decline in inventory available and an increase in vehicle acquisition costs, having a...
How to improve email marketing effectiveness in 3 simple tips
When you mass email contacts with broad messages you ruin your database. Case in point, my dad recently bought a gently used Hyundai Sonata....
Greenway Auto COO Casey Coffey discusses benefits of new marketing solution
On today’s show, we’re pleased to welcome Hugh Hathcock, Owner of Velocity Automotive Solutions and we’re also joined by Casey Coffey, Chief Operating Officer...
A look inside industry icon Hugh Hathcock’s automotive retail journey
Today on CBT News, we welcome back to the show Hugh Hathcock, owner of ReconVelocity. Now, you may know a little bit about his...
Five best practices in handling online leads
In this age of online marketing, automation, lead capture, and CRM response databases, we often lose the basics of handling online leads. Leads are...
How to Successfully Engage Your Car Buying Customers Online
Now more than ever, the car buying journey is no longer confined to a showroom or dealership lot. Creating a more connected, personalized, and...