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multicultural marketing

Six tips for mastering multicultural marketing at your dealership

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Today's consumer looks much different than they did two decades or even ten years ago. According to Deloitte, millennials are the most diverse generational...
customer

Tips to optimize customer engagement in the pandemic and beyond

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If you live in Southern California, you may have noticed a new type of text message from candidates during the recent political season. It...
the process

The Process of Creating a Great Process

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Processes are the core tools for business. In order to become and remain successful and competitive, Dealership Service Departments must continuously improve their processes....
the process

How The Process is the Core to Your Business

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Processes are the core tools for business. In order to become and remain successful and competitive, Dealership Service Departments must continuously improve their process....