Tag: consumer experience
Understand the consumer to master their experience
The pressure for convenient, online options has driven dealers to find new ways of doing business, while upholding their tried and true operations at...
Dealer Inspire’s Joe Chura and Credit IQ’s Bill Liatsis talk $30M...
In case you missed it, Cars.com has acquired fintech company Credit IQ. The $30 million deal is welcome news for many dealers as a...
Xtime’s Tracy Fred shares how to improve today’s consumer experience
The 2021 Cox Automotive Service Industry Study revealed positive news for dealership service centers, but is money still being left on the table? On today’s...
Stop Doing Calisthenics in the Showroom
As an industry, we’ve dedicated dollars, time and conferences to enhancing our online efforts in order to appeal to today’s shopper. Once we feel...
A Forward-Thinking Alternative To Traditional Car Ownership – Scott Painter, Fair
Scott Painter joins CBT Automotive News from the J.D. Power Automotive Conference to talk with us about Fair, an app that can help consumers...
Creating a Connected Experience for Website Visitors
Many automotive dealerships strive to boost the level of connectivity between the lead generation elements of the website and the other products and services...
Why the last month of Summer could be big for sales...
On today's CBT Newscast for Friday, August 11th, 2017:
Jessica Caldwell: Why the last month of Summer could be big for sales
Joe invites Jessica Caldwell,...
Do consumers want shorter leases?
Car shoppers are interested in shorter vehicle-lease terms, according to a poll.
In an online survey of 2,500 people, about 70% say they would like...