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E­mployee motivation is crucial when steering your team toward the­ir goals in the bustling e­nvironment of a car dealership.

Ignite and sustain employee motivation to gain a competitive edge

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In the dynamic and compe­titive world of car dealerships, e­mployee motivation serve­s as the driving force behind achie­ving success. For managers, your pivotal role...
Establishing or refreshing your dealership's unique selling proposition isn’t rocket science. Consider a three-step approach.

What’s your dealership’s unique selling proposition?

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Can you rattle off two or three reasons why customers should choose your store over the competition? If not, it’s time to roll up...
In this article, we debunk some AI myths, explore its role in the dealership, and discover why striking the right balance is essential.

The truth about Goldilocks, AI and your dealership

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Let’s face it: technology is no longer a luxury for most of the world; it’s a necessity. Every industry has experienced drastic changes due...
Dealership employees approach a sales conversation with emotional intelligence.

Lead the pack: Why emotional intelligence is the key to automotive...

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Emotional intelligence, also referred to as emotional quotient or simply EQ, is important in any workplace but especially comes in handy at a car...
loyalty programs

Loyalty programs: How to use them more effectively at your car...

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In selling products, dealerships have an incredible opportunity to acquire new customers and retain existing ones. But, according to S&P Global Mobility, the truth...
Today on Inside Automotive, Jim Fitzpatrick is joined by United States Senate candidate and former dealer principal, Bernie Moreno.

U.S. Senate candidate Bernie Moreno on economic, social policies and electric...

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Welcome to another edition of the CBT News original series Inside Automotive. Today, we're joined by United States Senate candidate and former dealer principal,...
Purpose is the dealership's foundational framework on which it builds long-term company culture, goals, missions, and values.

How to unlock the power of purpose and drive your dealership...

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The bar to becoming a successful automotive group is extremely high. Worth $2.86 trillion in 2021, the automotive industry is indubitably one of the most...
Expert insights on the dynamics of EV sales: comparing direct-to-consumer and traditional dealership models in the electric vehicle market.

Future of EV sales: direct-to-consumer vs franchise dealers — Matt VanDyke...

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In recent years, the retail automotive industry has seen dramatic changes in the ways consumers shop for and purchase electric vehicles (EVs), challenging the...

Synchronous vs. Asynchronous customer communication: is your dealership using both?

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All businesses, including car dealerships, face the challenge of figuring out how exactly to connect with customers in order to meet and exceed sales...
Discover the Florida Automobile Dealers Association's (FADA) first Hall of Fame event, celebrating 15 dealers for their business excellence.

FADA Pres. Ted Smith on the association’s inaugural Hall of Fame...

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The Florida Automobile Dealers Association (FADA) marked a significant milestone on November 2 by inaugurating its first class of Hall of Fame inductees, which...