Tag: CBT News
Ignite and sustain employee motivation to gain a competitive edge
In the dynamic and competitive world of car dealerships, employee motivation serves as the driving force behind achieving success. For managers, your pivotal role...
What’s your dealership’s unique selling proposition?
Can you rattle off two or three reasons why customers should choose your store over the competition? If not, it’s time to roll up...
The truth about Goldilocks, AI and your dealership
Let’s face it: technology is no longer a luxury for most of the world; it’s a necessity. Every industry has experienced drastic changes due...
Lead the pack: Why emotional intelligence is the key to automotive...
Emotional intelligence, also referred to as emotional quotient or simply EQ, is important in any workplace but especially comes in handy at a car...
Loyalty programs: How to use them more effectively at your car...
In selling products, dealerships have an incredible opportunity to acquire new customers and retain existing ones. But, according to S&P Global Mobility, the truth...
U.S. Senate candidate Bernie Moreno on economic, social policies and electric...
Welcome to another edition of the CBT News original series Inside Automotive. Today, we're joined by United States Senate candidate and former dealer principal,...
How to unlock the power of purpose and drive your dealership...
The bar to becoming a successful automotive group is extremely high.
Worth $2.86 trillion in 2021, the automotive industry is indubitably one of the most...
Future of EV sales: direct-to-consumer vs franchise dealers — Matt VanDyke...
In recent years, the retail automotive industry has seen dramatic changes in the ways consumers shop for and purchase electric vehicles (EVs), challenging the...
Synchronous vs. Asynchronous customer communication: is your dealership using both?
All businesses, including car dealerships, face the challenge of figuring out how exactly to connect with customers in order to meet and exceed sales...
FADA Pres. Ted Smith on the association’s inaugural Hall of Fame...
The Florida Automobile Dealers Association (FADA) marked a significant milestone on November 2 by inaugurating its first class of Hall of Fame inductees, which...