Tag: CBT News
How car salespeople can save and invest consistently when making a...
The challenge of committing and remaining consistent with investment savings aside from your 401k when your money is dominated by commission-based income.
A difficult challenge...
How your dealership can find stellar automotive technicians
Hiring technicians today is more than putting bodies in service bays. These team members have to have the right skill set, possess a strong...
In-house vs external BDC: How and why to make a switch
For a dealership, follow-up with customers is absolutely crucial. Some customers will choose which dealership to shop at based on interactions with salespeople over...
4 of the best marketing channels to reach electric vehicle buyers
As electric vehicles become more mainstream, you might wonder how you reach customers who tend to be more likely to buy electric vehicles. We’ll...
Your best F&I trainers may already be under your roof
When it comes to training your newer F&I managers, who do you trust to do it?
Senior managers? Your Director? Or do you use your...
Navigating roadblocks: overcoming customer objections when selling EVs
As electric vehicles continue rolling into inventory, dealerships play a pivotal role in selling these vehicles and educating potential buyers about the ins and...
Does a single consultant approach make sense in today’s dealership?
F&I has been stuck in a decades-old paradigm of being the last stop in the dealership before being able to drive off in their...
What to look for when hiring a social media manager for...
A social media manager is likely one of the most crucial individuals you'll hire for your dealership marketing team. Over the past decade, their...
Dealership sustainability: implementing eco-friendly practices in retail automotive
For car dealerships, sustainability is more than a buzzword; following environmentally friendly practices is good business. It’s an approach that sends a strong positive...
Understanding the psychology behind employee turnover and strategies to prevent it
Employee turnover is a significant challenge for dealership managers, as it can be costly and disruptive to overall operations. However, according to one Gallup...