Tag: car sales
How a telephone system can increase your CSI score
Customer Experience (CX) is created every time a customer engages with your dealership from car shopping research to ongoing service and repair work. It’s...
7 essential video lead response tips for car dealerships
Video has become part of everyday life, ranging from entertaining people to providing a quick education on just about any subject you could imagine....
In your backyard: what to do if competitive dealers are advertising...
Dealerships are competitive with one another, to say the least. Whether you are seeing more license plates from competitive dealers in your area or...
Facebook ads: key strategies for auto marketers to maximize ROI
While many social network platforms have emerged since Facebook started “way back” in 2004, it's still a viable platform for advertisers. With a few...
Why your ego is sabotaging your sales and how to stop...
As a sales professional, your ego can be your greatest asset or your worst enemy. On one hand, it can give you the confidence...
3 reasons why it’s important to cross train sales & F&I
Cross training in any business setting is always looked at as an important part of helping the entire team not only understand more about...
5 ways to turn customers into ambassadors for your dealership
What is more powerful than well-drafted ad copy, video content, or a social media post about your dealership's discounts? You may be surprised to...
What’s your dealership’s unique selling proposition?
Can you rattle off two or three reasons why customers should choose your store over the competition? If not, it’s time to roll up...
Is there a growing customer communication problem?
What happens when someone calls your dealership for a service appointment, a new car question, or a general dealership question? Do they have to...
The truth about Goldilocks, AI and your dealership
Let’s face it: technology is no longer a luxury for most of the world; it’s a necessity. Every industry has experienced drastic changes due...