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attribution

Marketing and Sales Attribution

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On this week's episode of Auto Marketing Now, Brian Pasch talks about the latest updates in marketing and sales attribution as well as strategies...
market update

October’s Kerrigan Market Update Reveals Positive News for the Auto Retail...

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Welcome to the Kerrigan Advisors Market Update with Bridget Fitzpatrick and Ryan Kerrigan, managing director of Kerrigan Advisors. VIDEO TRANSCRIPT:  Bridget F.: Hello everyone. I'm Bridget...
repair guide

Jim Roche of Cox Automotive Explains How the KBB Auto Repair...

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On today's show, Cox Automotive Vice President, Jim Roche joins CBT to discuss the many capabilities of Kelley Blue Book's brand new auto repair...
inventory management

Fast Talk: Brian Finkelmeyer and Patrick Janes Take a Look at...

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In this segment of Fast Talk, vAuto's Brian Finkelmeyer and Patrick Janes discuss the challenges dealers face when it comes to inventory management; both...
Shawn Hays

Chevrolet GM Shawn Hays on Management Styles, Recruiting Strategies, and Industry...

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On today’s show, we welcome back Your Car Guy Shawn Hays, co-founder of Sales Hustler and GM at CMA Colonial Chevrolet in Richmond, VA. VIDEO...
newscast

Four Ways Your Dealership Can Use a Sales Funnel

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The world of marketing is never without its jargon and buzzwords. For the past five years, you might have heard the term “sales funnel”...
social media

Using Social Media to Recruit Top Dealership Talent

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Employee recruiting has certainly come a long way from the days of having to walk into an employer’s office and hand the hiring manager...

Bill Wittenmyer Discusses CRM Management, Growing Your BDC, and the Impact...

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 On today’s show, we welcome back Bill Wittenmyer, partner and Vice President of sales and operations for Elead CRM, a CDK Global company. Jim...
CTV

Force Marketing CRO Jeff Brown on CTV, Video Retargeting, and Digital...

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On today’s show, we're pleased to welcome back Jeff Brown, Chief Revenue Officer at Force Marketing. Jeff is one of the leading experts on...
Mark Tewart

Be Consistent, To Be Persistent for Better Sales

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 Mark Tewart says you can learn from this baseball players routine and improve your results in sales and productivity on today's CBT Tip of...