Tag: car dealership
How dealers can drive more customers to their inventory with Google...
Google is making things a little easier for car dealers and potential customers with the recent launch of vehicle ads. Ken Garff Automotive Group...
How to prepare for your new career as a car salesperson
Car sales continue to grow, and you may be looking to join the sales team at the dealership. However, you'll need more than a...
4 SEO tweaks for a bump in online traffic to your...
In the age of digital everything, it’s all but guaranteed that car shoppers will be online from the beginning stages of their vehicle search...
Create a pre-owned inventory investment strategy
Used car sales continue to rise month over month, starting with a three percent increase from January to February 2022 in Q1. In contrast,...
The 3 most vital elements of customer service today with Shep...
Shep Hyken, customer experience expert and New York Times best-selling author, recently released the 2022 Achieving Customer Amazement Study. This study surveys consumers to learn more about...
Auto sales slowed by limited inventory, but car dealers keep seeing...
April isn’t shaping up to be as busy as it was a year ago. Continuing to be plagued by only a trickle of new...
Gubagoo CEO Brad Title on how to enrich the modern retailing...
Welcome to another edition of Auto Marketing Now, with host Brian Pasch, founder of PCG Companies and BPE | Pasch Enterprises. Today, Brian is joined by Brad...
Ford takes on Tesla in race for electrified vehicle supremacy
In what’s arguably the most anticipated EV release, Ford’s production for the electric F-150 Lightning is now underway. As the first units rolled off...
Auto retailers remain healthy in spite of supply chain calamity
Top of mind for many auto retail professionals these days is inventory — where is it and how do we get it? Today on...
Tires are the new oil change!
It was 1990 and the dealership was Marvin Star Cadillac in Toronto, Canada. This was the first dealership I visited when I started my...