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athlete marketing NIL

Is athlete marketing through NIL worth it for auto dealers?

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The NCAA’s recent new rules on name, image, and likeness (NIL) will profoundly impact student-athletes’ lives. For the first time, they will be able...
Automotive Ventures EVs startups connected car Buick CES

Are consumers willing to pay for automaker subscription services?

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Welcome to this episode of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps...
marketing

5 nuts and bolts of successful dealership marketing campaigns

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For years, YouTube, TikTok, and online social media, in general, have educated consumers on how to spot good marketing. But unfortunately, it's also made...
LA Auto Show

Electric vehicles will take center stage at the LA Auto Show

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The Los Angeles Auto Show, which opened its doors in 1907, is regarded as one of the world's most important auto events. Annually, The LA...
FTC

FTC returns $9.8 million to Napleton Automotive Group customers impacted by...

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In April of this year, the Federal Trade Commission (FTC) and the State of Illinois filed a complaint against Napleton, a sizable multi-state auto dealer...
Carvana

Carvana stock has decreased 97% in value so far in 2022

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Carvana’s stock has been downgraded to perform from outperform on Tuesday after analysts said that near-term challenges for the used-car retailer were “unlikely to...
Jay Leno

Jay Leno is recovering from severe burns after car fire

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Former “Tonight Show” host Jay Leno is recovering from serious burns he suffered in a garage fire over the weekend in Los Angeles. The 72-year-old...
Lucid Motors

Lucid Motors starts delivering Touring Air, unveils electric Gravity SUV

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Lucid Motors has officially launched its newest luxury electric vehicle, the Air Touring, and the company says the Air Pure will follow later this...
GM

GM CEO Mary Barra predicts electric vehicles will be profitable by...

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General Motors Chief Executive Officer Mary Barra is scheduled to speak during the company's Investor Day on November 17. She is expected to outline...

Study reveals most car buyers ‘somewhat familiar’ with new EV tax...

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Cox Automotive Mobility's newest survey found that electric vehicle owners are only 'somewhat familiar' with new EV tax credits included in the Inflation Reduction...