Tag: car dealership
Hiring auto technicians: exploring alternative industries to recruit from
Finding the right automotive technicians for your dealership can be challenging, especially when the pool of traditional candidates seems to have dried up. Yet,...
3 reasons why it’s important to cross train sales & F&I
Cross training in any business setting is always looked at as an important part of helping the entire team not only understand more about...
5 ways to turn customers into ambassadors for your dealership
What is more powerful than well-drafted ad copy, video content, or a social media post about your dealership's discounts? You may be surprised to...
Ignite and sustain employee motivation to gain a competitive edge
In the dynamic and compeÂtitive world of car dealerships, eÂmployee motivation serveÂs as the driving force behind achieÂving success. For managers, your pivotal role...
What’s your dealership’s unique selling proposition?
Can you rattle off two or three reasons why customers should choose your store over the competition? If not, it’s time to roll up...
Is there a growing customer communication problem?
What happens when someone calls your dealership for a service appointment, a new car question, or a general dealership question? Do they have to...
The truth about Goldilocks, AI and your dealership
Let’s face it: technology is no longer a luxury for most of the world; it’s a necessity. Every industry has experienced drastic changes due...
Proven strategies to boost your dealership’s website conversion rate
Most of car shoppers first learn about your dealership and vehicles from your website. That’s why having a dealership website that gets customers in...
5 areas of service training that often get overlooked
Within your service department, you have multiple positions working together to create the seamless experience your customers encounter. To ensure maximum satisfaction, every part...
Lead the pack: Why emotional intelligence is the key to automotive...
Emotional intelligence, also referred to as emotional quotient or simply EQ, is important in any workplace but especially comes in handy at a car...