Tag: car buyers
High Prices and Concerns over Tax Refunds Cause Auto Sales to...
As the nation goes through yet another winter freeze, the cooling effect seems to have also extended to the auto industry. Overall sales in...
January Sales Rise in Spite of Intense Weather and Government Shutdown
Many wondered what the start of 2019 would look like regarding auto industry sales. Last year ended in a successful photo finish, with December...
What are Today’s Car Buyers Looking for in Their New Vehicles?
The days of customers only having a preference for color, make, and model are long gone.Today, car buyers can customize vehicles in a variety...
Four Tips for Optimizing End-of-Year Marketing
It is hard to believe that December is again on the horizon. The holiday and the end-of-year rush is in full swing, and consumers...
How a Softer Approach with Millennial Buyers is Best
If there was any age group in America that gets a bad ‘rap’, it’s Millennials. It seems like everyone has an opinion about the 20-35...
Never Miss a Desired Vehicle with Manheim Lane Alerts
ATLANTA – Buyers know that getting the right vehicle at the right time is critical to maximizing profits in the ultra-competitive used car industry—but...
The Fear of Millennial Car Buyers
On this week's edition of the Weekly Tune-Up, Becky Nixon gives a few examples of ways you can deal with something that is becoming...
5 Ways Dealers Can Help Customers Wade Through Record High Vehicle...
Many automotive analysts have projected a decrease in the number of cars sold this year. The primary reason given for this was the fear...
Educate Your Buyers in F&I and Watch Profits Grow
Car buyers span generations and yet there are huge disparities in how much knowledge each generation has with regard to how financing a car...
Becoming an Electric Vehicle Leader: Will Your Dealership be Ready to...
Picking the right consumer trend to follow can be as challenging as hitting the lottery. Who knows when a pattern is going to become...