Tag: car buyers
Understand the consumer to master their experience
The pressure for convenient, online options has driven dealers to find new ways of doing business, while upholding their tried and true operations at...
How the automotive industry is getting involved with cryptocurrency
While the idea of cryptocurrency came about in the mid-90’s and Bitcoin made its debut in 2009, it has taken quite some time for...
Ford valuation breaks $100 billion for the first time as Wall...
On Thursday, Ford’s stock price coasted upward to just over $25 per share, pushing its market value past the $100 billion-dollar mark for the...
Modest increase in 2022 sales forecasted by NADA
The National Automobile Dealers Association (NADA) released their 2021 U.S. auto sales analysis along with their forecast for 2022’s sales climate. After a year...
Luxury vehicle sales push higher, incentives drop lower in December
December’s high-end vehicle sales are normally higher than the rest of the year, and this past December maintained that trend and even pushed it...
U.S. car preferences remain conservative and traditional, according to Deloitte study
Americans prefer to keep their transportation options more traditional than most other countries. That’s what the 2022 Global Automotive Consumer Study by Deloitte discovered,...
3 myths dealers need to know about inventory shortages
While the dealership world is hoping the inventory crisis will come to a speedy resolve, industry experts aren’t as optimistic. Embracing the challenges and opportunities...
Subprime loans recover, delinquencies drop in new TransUnion report
Subprime loans for autos have sprung back to nearly pre-pandemic levels, and fewer borrowers are defaulting on their payments. That’s according to TransUnion's Q3...
Selling peace of mind: capitalizing on customer attitudes toward theft and...
Every year in the United States, hundreds of thousands of vehicles are stolen. In 2020, the totals jumped by more than 9% over 2019...
Four ways to improve customer engagement at your car dealership
If there’s one thing that dealers have learned in the past 17 months, it’s how to be adaptable. Aside from a select few instances,...