Tag: car buyers
What do electric car buyers want to know before the purchase?
The car sales process has changed a lot in the last 15 to 20 years. Cars themselves have changed quite a bit in the...
The time is now for F&I transparency
Even before the pandemic, the auto industry was undergoing a transformation. Operations like CarMax and Carvana were delivering "no surprise" experiences to customers, while Tesla sought to skip...
Attracting first-time car buyers: How to understand the needs of younger...
First-time car buyers, particularly millennials, are becoming an increasingly influential demographic in the auto retail industry. Previously, experts underestimated the interest of this generation...
What is the future of EV adoption? Bloomberg study shows optimistic...
What does the future hold for electric vehicles? BloombergNEF's Electric Vehicle Outlook 2022 paints an optimistic picture with its projection that electric vehicle sales...
Study reveals most car buyers ‘somewhat familiar’ with new EV tax...
Cox Automotive Mobility's newest survey found that electric vehicle owners are only 'somewhat familiar' with new EV tax credits included in the Inflation Reduction...
Porsche teases its first electric SUV prototype, the 2024 Macan
Porsche is readying for the release of its upcoming 2024 Macan Electric SUV, which the company says is less than two years away from...
Increased online sales adoption could signal the in-person experience needs change
The 2022 Deloitte Global Automotive Consumer Study indicates that concluding a vehicle in-person remains the preferred method for 75% of car buyers. However, more...
Report identifies six customer journey challenges the auto industry faces
Customer feedback and surveys have unveiled areas in the auto retail industry that need to change for a better sales experience as well as...
Can introverts make great car salespeople?
The idea of an outgoing individual willing to be bold, energetic, and almost a little pushy is what most consumers expect when interacting with...
The Future of Flying Cars: Separating fact from fiction
The idea of flying cars has occupied humankind’s imagination for more than a century, with the 1917 Curtis Autoplane being one of the earliest...