Tag: car business
How to ensure your dealership’s customer experience and buying journey sync...
As the retail automotive industry shifts to increased online sales, the customer experience is also shifting. So what does this mean for your operation?...
Dr. Evelyn Cardenas says CFADA dealers are ‘very optimistic’ about auto...
Just a few short months ago as the pandemic hit, we were all left to figure out what’s next for retail automotive businesses and...
CBT automotive newscast: September 11, 2020
Today's Featured Interview:
Leveraging innovation to create a frictionless customer experience - Brian Benstock
After several dealers experienced strong months during July and August, many...
How Can Dealers Lower Their Healthcare Costs? – Keith Lemer &...
Providing healthcare for a team can be expensive and a large part of any dealer’s expenses. So how do you ensure you’re getting the...
CBT automotive newscast: September 10, 2020
Today's Featured Interview:
Google's automotive retail head Lissette Gole, discusses meeting modern consumer demands
Digital retailing has become a necessity for dealers in the midst...
Google’s automotive retail head Lissette Gole, discusses meeting modern consumer demands

Digital retailing has become a necessity for dealers in the midst of the pandemic. However, tracking consumer activity online and increasing the efficacy of...
Expand your dealership’s reach with these website features – Mark Sokal
We’re pleased to welcome back Mark Sokal, a 20-year automotive veteran who founded Sokal Media Group and Webstreak. Now merged into one company under...
How to integrate diversity into your HR practices and dealership culture
Welcome to the first episode of Diversity in Automotive brought to you by TrueCar and CarNow, a weekly CBT News series focused on bringing...
NAMAD chairman Fernando Varela discusses the value of diversity programs in...
Minorities in the retail automotive space often face a number of challenges in all avenues of the industry. In 1980, the National Association of...
CBT automotive newscast: September 9, 2020
Today's Featured Interview:
Capitalizing on the rise in consumer demand for service - Jeff Cowan
If dealers are not having record-breaking months in their service...
