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Brian Pasch addresses the digital marketing challenges car dealers are facing...

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How are you addressing your marketing measurements in today’s digital landscape? Joining us on today’s show Brian Pasch, Founder, and CEO of PCG Companies,...
modern retailing

3 critical components that are key to your car dealership’s modern...

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Over the past year, modern retailing has largely focused on accelerating digital and virtual processes to provide consumers with a much better shopping experience....
Automotive Standards Council

Measuring the success of digital retailing tools with Google Analytics

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On the latest episode of Auto Marketing Now, host Brian Pasch shows dealers how to inspect their website to see if digital retailing tools...
Brian Pasch

Brian Pasch on the benefits of transparency in modern retailing

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Today, we welcome back auto marketing expert Brian Pasch to the show. Pasch is the Founder and CEO of PCG Companies and host of...
2021 AWAs

2021 AWAs set to recognize the top innovators in automotive marketing

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Today on CBT News, Brian Pasch, Founder and CEO of PCG Companies, joins the show to preview the upcoming 2021 AWAs. Each year, the...
dealer

How to optimize your marketing processes for a digital retailing platform

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On this episode of Auto Marketing Now, auto marketing expert Brian Pasch discusses the growth of digital retailing and its impact on marketing optimization....

Auto marketing expert Brian Pasch on integrating your digital retailing plan...

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Today on CBT News, Jim Fitzpatrick is joined by Brian Pasch, Founder and CEO of PCG Companies and host of Auto Marketing Now on...
digital marketing

How to start planning your digital marketing strategy for 2021 –...

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Despite the COVID-19 pandemic, experts we’ve talked to say the retail auto industry is booming. Digital marketing and retailing has played a large role...
dealer

7 ways to increase your dealership website’s local organic search optimization

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In this episode of Auto Marketing Now, host Brian Pasch discusses search engine optimization and the problems that he often finds while auditing dealership...
dealer

How to amplify the reach of your Google My Business listing...

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In this episode of Auto Marketing Now, host Brian Pasch discusses the latest updates in Google paid advertising. He also tackles new updates to...