Tag: brand

Throughout the last few years, dealerships have been extremely proactive about improving the consumer experience. Because so many consumers now do the majority of...

What makes companies like Coca-Cola, Harley Davidson, Southwest Airlines and Disney successful? Is it because they sell the best product for the lowest price?...

When you want to get your dealership to be well-known around the nearest towns and cities, the best form of advertising is brand building....

Look around your showroom.  Does the brand in your showroom match the brand you drove to work?  David says to truly love the brand...

Social media has completely changed the way businesses run. It allows companies to have a more effective channel through which they can create connections...

  Mike Wittenstein, Managing Partner with Storyminers has been crafting customer experiences for over a decade. Mike explains that “customer experience is everything your brand...

On today's show: Jeremy Alicandri, VP of Habberstad Auto Group, on whether third-party vendors continue to be useful April Rain, digital marketing expert and...

On today's show: How one dealership group changed their recruiting strategy to attract more employees Bill Ford discusses the future business model of the auto...

On today's show: - Jeff Risner and Ken Potter of The Appraisal Lane explain how you can get the most accurate used car valuations - Sales...