Tag: Autotrader
Balancing At-Home and In-Store Transactions As Showrooms Start to Reopen –...
In today's segment on CBT News, we’re pleased to welcome back Kevin LeSage, Director of Digital Marketing for Autotrader. In this interview, Jim and Kevin...
Meeting the Needs of Your Dealership’s Customers During COVID-19 and Beyond...
As part of our ongoing coverage of the Coronavirus, we’re pleased to welcome back Kevin LeSage, Director of Digital Marketing of Autotrader. In this segment,...
How Cox Automotive is Helping Dealers Build Virtual Relationships with Their...
As part of our continuing Coronavirus coverage, we’re pleased to welcome back Senior Vice President and GM at Autotrader and Kelley Blue Book, Jessica...
CBT News Week In Review: March 6, 2020
CBT News Week In Review for Friday, March 6th, 2020:
Navigating Margin Compression and Finding Innovative Growth Opportunities in Your Dealership - Forrest Heathcott, JM&A...
CBT Automotive Newscast for March 5, 2020
Today on CBTNews.com - Thursday, March 5th, 2020:
February Auto Sales: The Winners, Losers, and Surprises - Karl Brauer, Cox Automotive
From trade agreements, to elections,...
February Auto Sales: The Winners, Losers, and Surprises – Karl Brauer,...
From trade agreements, to elections, to the Coronavirus, there has certainly been a lot of news that has shaken the auto industry lately. However,...
CBT Automotive Newscast for February 27, 2020
Today on CBTNews.com - Thursday, February 27th, 2020:
Creating a Highly Personalized Online Experience for Your Consumers - Jessica Stafford, Autotrader
At NADA 2020 in sunny...
CBT News Week in Review: January 10, 2020
CBT News Week In Review for January 10th, 2020:
How Dealers Can Use Data-Driven Marketing While Still Protecting Consumer Privacy
Have you ever seen an advertisement...
CBT Automotive Newscast for January 6, 2020
Today on CBTNews.com - Monday, January 6th, 2020:
How Dealers Can Use Data-Driven Marketing While Still Protecting Consumer Privacy
Have you ever seen an advertisement online...
How Dealers Can Use Data-Driven Marketing While Still Protecting Consumer Privacy
Have you ever seen an advertisement online for a product right after having a conversation about it with someone? While this level of targeted...