Tag: automotive
Marketing tips for electric cars and alternative-fuel auto advertisers
From microchips to lithium batteries, technology is revolutionizing the future of ground transportation. Electric vehicles (EVs) have now become top of mind for many...
Stellantis speeds towards ‘agency model’ for European dealer network
Welcome to this episode of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps...
GM’s regional fulfillment model for EVs and Mercedes-Benz’s subscription fees for...
Welcome to this episode of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps...
4 ways to measure your service advisors’ success
You use valuable KPIs to track the success of your service department, but how is your service advisor stacking up? As the head over...
Are consumers willing to pay for automaker subscription services?
Welcome to this episode of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps...
Toyota doubles down on hybrid cars with new and improved Prius
Toyota unveiled its new Prius Hybrid this Tuesday in stark contrast to many competitors who are focusing solely on electric-powered vehicles. In its reveal...
Updates on Ford EV certification and a major deal in the...
Welcome to this episode of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps...
Understanding automotive connected consumers | Amazon Ads
As digital advertising capabilities continue to grow, automotive advertisers are off to the races to optimize the right marketing strategies to connect with future...
Ford’s $1.2 million EV certification faces major opposition from dealer associations
Dealer associations claim that Ford Motor Company is breaching some franchise regulations and unfairly burdening its retail network with expensive restrictions for the sale...
How car dealers can honor and celebrate veterans
Friday, November 11, is Veteran's Day, where we honor members of all military branches for their service as the country’s protectors. Across the nation,...
