Tag: automotive
Is Your Dealership Using Video Advertising to Its Full Potential?
Joining us today to discuss how dealers can better incorporate video into their marketing strategies, is Jon Torrey, Product Manager of Video Advertising at...
Outsourcing Your Logistics Can Reduce Expense
On today’s show, we’re pleased to welcome Mark Harvey, Vice President of Sales for Acertus, a tech-forward, automotive logistics and services company.
VIDEO TRANSCRIPT:
Jim Fitzpatrick:...
How to Give Your Dealership an End of the Year Marketing...
On today's show, we're pleased to welcome back Eric Mercado, President of WeDrive Automotive, a progressive automotive marketing company headquartered right here in Atlanta,...
ReconVelocity Brings Accountability Back to Vehicle Reconditioning at Beaver Toyota
On today's show, Hugh Hathcock, owner of ReconVelocity, joins us in the studio once again. This time, he is accompanied by Patrick Abad, General...
How to Create an Efficient Business Development Dealership
Going beyond the current BDC model and creating a business development dealership makes all employees accountable for growth in sales and service. Business Development...
Your Personal Power Base Should Be Your Mother Lode Of Sales...
For an automotive salesperson, the most lucrative opportunity to ignite your sales is to tap into your personal power base. Your power base is...
Attracting and Retaining Good Employees
Employee turnover costs your dealership a lot in terms of production and lost revenue. Want to improve by attracting the top employees? Glenn has...
What Clift Buick GMC is Doing to Overcome the Challenges of...
On today’s show, we’re pleased to welcome Garry Clift, owner and president of Clift Buick GMC in Adrian, Michigan. He and Jim discuss the...
The Importance of Monitoring the Quality of Your Dealership’s Leads –...
Joining us today to discuss Cox Automotive’s new whitepaper, “The High Cost of Poor-Quality Leads”, is Kevin LeSage, director of digital marketing for Autotrader.
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Dave Cantin on the Buy-Sell Market, Acquisitions, and Industry Consolidation
On today’s show, we’re pleased to welcome 20-year automotive industry veteran Dave Cantin, CEO of Dave Cantin Group. As part of the Dave Cantin...