Tag: automotive
How to Create and Retain Loyal Customers for Your Service Drive...
Today, we welcome back Jim Roche, Vice President at Cox Automotive. In this segment, Jim discusses the latest additions to his book "Fast Break",...
Integrating Your Online Reputation Strategy into Your Dealership’s Marketing Plan
In the automotive industry, positive consumer reviews are crucial ways dealers can attract new customers. Recent studies have shown, 59% of consumers say dealer...
Experian’s Amy Hughes Tells Dealers How They Can Reach the Most...
On today’s show, we’re pleased to welcome back Amy Hughes, Senior Director of Dealer Intelligence at Experian, a data intelligence powerhouse for the automotive...
Dealertrack DMS Debuts New, Fully Integrated Solutions to Help Dealers Eliminate...
Draper, UT – January 31, 2020 – Dealertrack DMS, a leading provider of cloud-based technology solutions for car dealerships, will unveil a series of new,...
Acquire Better Quality Vehicles for Your Dealership Through Trade-In Valet
On today’s show, we’re pleased to welcome Mike Dodd, CEO of Trade-In Valet, one of the nation’s largest vehicle appraisal platforms. In this segment,...
Dale Pollak’s New Approach to Greater Profitability in Your Used-Car Department
On today’s show, we’re pleased to welcome Dale Pollak, Founder of vAuto and Executive Vice President for Cox Automotive, back to CBT News. Dale...
Assessing 5 Major Auto Retail Trends with Steve Finlay, Editor of...
In years past, a common criticism the auto industry has faced is that it’s stuck in the past or slow to innovate. However, industry...
Creating a Brand Promise
On this week's episode of Auto Marketing Now, Brian Pasch of PCG Companies discusses how critical it is to create a brand promise if...
Help Your F&I Office Perform Consistently with These Key Strategies
On this week's episode of F&I Today, Becky Chernek, President of Chernek Consulting, discusses the importance of performing well in the dealership on a...
Cox Automotive Chief Economist Jonathan Smoke Discusses Vehicle Affordability, EVs, and...
Year-end sales data has been released for the auto retail industry, and there is a lot to break down. If you want to find...