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For dealers, technology remains the one aspect that has managed to bridge the "perfect storm," AI, customer data platform, and GA4, together.

How dealers can better utilize the technology in their stores – Kevin...

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Today's dealers are faced with perplexing operational challenges, yet technology remains the one factor that has managed to bridge the "perfect storm" of artificial...
Highlights from the 2023 Digital Dealer Conference: PureCars CEO discusses data's role and challenges of EVs in the auto industry.

Exploring the evolution of data in automotive marketing — Aaron Sheeks...

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Recently, at the 2023 Digital Dealer conference in Las Vegas, CBT News anchor Jim Fitzpatrick spoke with Aaron Sheeks, the Chief Executive Officer for PureCars. The pair...
BP, is the first company to buy $100 million of Tesla's Supercharger hardware, to use in a third-party charging network.

BP strikes deal with Tesla for $100 million worth of Superchargers

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The largest oil and gas conglomerate, BP, is the first company to buy $100 million of Tesla's Supercharger hardware. The purchase marks the first for...
Digital Dealer coverage: Anchor Jim Fitzpatrick speaks with Noah Lee, the Director of Product Consulting for Dealer.com, Cox Automotive about the importance of first-party data collection.

Why first-party data is more important than ever for your dealership...

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During the recent Digital Dealer conference in Las Vegas, CBT News anchor Jim Fitzpatrick connected with Noah Lee, the Director of Product Consulting for...
I’m Steve Greenfield from Automotive Ventures, and I’m glad that you could join us.It’s been a tough quarter for many of the legacy automakers. highways emissions

McLaren’s world record Formula 1 pitstop is a lesson in team...

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Welcome to another edition of The Future of Automotive, with Steve Greenfield, Founder and CEO of Automotive Ventures, where I put recent automotive and...
Generative AI has the potential to revolutionize marketing, streamlining the traditionally labor-intensive and speculative process.

Where does generative AI fit into dealership operations?

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Artificial Intelligence (AI) has been revolutionizing different industries, and the dealership sector is not immune to its impact. Generative AI, a specific type of...
AI, with the right information present, can quickly and easily deliver personalized information to both salespeople and customers.

How AI can improve your car dealership’s customer experience strategy

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Artificial intelligence is on the horizon and can be useful to car dealerships in many ways. While the speed and automation of artificial intelligence...
I’m Steve Greenfield from Automotive Ventures, and I’m glad that you could join us.It’s been a tough quarter for many of the legacy automakers. highways emissions

Dubai’s GITEX Global: A glimpse into the future of tech and...

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Welcome to another edition of The Future of Automotive, with Steve Greenfield, Founder and CEO of Automotive Ventures, where I put recent automotive and...
Providing tailored, personalized suggestions based on a user’s browsing history, mobile apps can make customers feel appreciated and understood.

Leveraging mobile apps for improved customer engagement in dealerships

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On any given day in your dealership, a mechanic will grapple with diagnosing a perplexing issue in a customer’s vehicle. A tool that swiftly...
The world of fixed ops is changing rapidly. If you don’t pay attention to the latest trends, you could find yourself lagging behind.

5 trends impacting your fixed ops profits and how to address...

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Since the dawn of the car business, dealerships have been focused primarily on selling cars. Fixed ops has often been an afterthought. Ironically, fixed...