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In today's episode of Marketing Matters, we explore how an optimized Google Business Profile can significantly boost your dealership’s traffic

How dealerships can master Google Business Profiles for maximum traffic and...

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In today’s digital-first world, your dealership’s online presence is more important than ever. One critical tool often overlooked by dealerships is the Google Business...
automotiveMastermind has introduced Showroom to its technology suite to convert every customer interaction into an opportunity for dealers.

automotiveMastermind unveils Showroom for enhanced dealer experiences

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automotiveMastermind, a leading data and technology provider in the automotive industry, has introduced Showroom to its Mastermind technology suite. Showroom is engineered to convert...
automotiveMastermind announced a strategic integration partnership with CarNow, marking a significant step to enhance the consumer experience

automotiveMastermind partners with CarNow for enhanced dealer-customer experience

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The automotive industry's trusted data and technology provider, automotiveMastermind, has announced a strategic integration partnership with CarNow, marking another significant step in their mission...
Republicans have proposed an IRA bill to repeal the U.S. EV tax credit. If this bill passes, it would delay the U.S.'s progress in EVs.

GOP bill aims to repeal U.S. EV tax credit, hurting production...

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Republicans have proposed an Inflation Reduction Act (IRA) bill to repeal the U.S. EV tax credit. If this bill passes, it would delay the...
service department analysis paralysis

Service department analysis paralysis. how to make a decision and move...

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Service operations generate mountains of data associated with the performance of the department. Leaders can and do devote a lengthy amount of time and...
To understand our current 2024 tax season, we first must go back and remember what laid the foundation for the house we're living in today.

Tax season: the strategic play in a dynamic market

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We are two years removed from the height of the pandemic and the automotive market has never been more volatile than it is now....
Toxic employees, despite their success in meeting targets and achieving results, can have a detrimental impact on the dealership's culture.

How to manage high-performing, but toxic employees in fixed operations

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In the dynamic world of automotive dealership fixed operations, the pursuit of excellence is paramount. Dealerships rely on a dedicated team of technicians, service...
On today's edition of Inside Automotive, we're diving into a Digital Shopper Study from Shift Digital with president Matt VanDyke.

High prices, interest rates no match for digitally savvy dealerships –...

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The auto industry has seen high interest rates and vehicle prices, but that's not stopping deals from being made at the dealership. On today's...
We’ll explore some emerging trends within the automotive industry that make some dealers wonder if it’s worth advertising on TV anymore. 

Trends in automotive TV advertising—still worth it for dealers?

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Television advertisements are a big deal for car manufacturers. Minding our language, and depending on who you ask, it might be fair to say...
Explore the seismic shift in the auto sales landscape as luxury vehicles become increasingly reserved for the top income earners.

The high-income club’s grip on auto sales

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The auto sales landscape is undergoing a seismic shift. In April of last year, CBS Detroit reported that Jonathan Smoke, chief economist at Cox Automotive,...