Tag: automotive news

First-party data, customer information collected and stored by a business, is a powerful tool that allows companies to provide better, more efficient service. But...

Third-quarter reports from the big dealership groups and automakers are in, giving analysts insight into the impact of the ongoing United Auto Workers strike...

You might be wondering what brand storytelling actually means. To most marketers, brand storytelling involves using any marketing medium like video or marketing to...

Analysts at S&P Global Mobility expect U.S. car sales to rise by the end of October but have expressed concern for the automotive sector...

The commercial vehicle segment presents exciting new opportunities for dealers looking to serve a wider array of consumers and enter new markets. However, many...

General Motors on Tuesday included a revised profit forecast for 2023 in its third-quarter earnings report, published hours before the United Auto Workers union...

Hudson Automotive Group is set to acquire South Carolina dealership group Vic Bailey Automotive. According to a Monday press release, the two businesses have already...

In this new age of digital marketing, dealers must juggle two different car buying journeys: one being online and the other in-store. Although retailers...

Dealers must regularly audit and improve the skills of their sales teams to ensure that their businesses continue to grow regardless of the market's...

Earlier this year, Google launched Google Analytics 4, discarding outdated features and processes in favor of modern tools that better align with today's internet...