Dealers' #1 source for auto industry news, content, coaching & analysis
Home Tags Automotive Marketing

Tag: Automotive Marketing

EV range anxiety gets a lot of attention. In short, it is the fear that an electric car will run out of charge before reaching a recharge.

The truth about EV range anxiety

EV range anxiety gets a lot of attention. In short, it is the fear that an electric car will run out of charge before...
Today's episode of CBT Now discusses sales training and growing two types of associates. We're pleased to welcome Louie Herron.

Louie Herron reveals the art of separation and preparation in sales...

0
How do you effectively cater to the training needs of a seasoned salesperson while simultaneously training a newbie? Today's episode of CBT Now discusses...
In today's episode of Inside Automotive, we're discussing retention with Tully Williams, the fixed operations director at The Niello Company.

The Niello Company’s winning retention strategy for the service departments –...

0
Summer is right around the corner, meaning more people are hitting the roads. Therefore, now is a huge opportunity to fine-tune your retention strategies...
On today's episode of Inside Automotive, Durran Cage, the Founder and Owner of Cage Automotive, walks us through ways to better leverage tech

How dealerships can maximize sales through strategic AI integration – Durran...

0
With today's tech, our ability to reach the right consumer with the right message is better than ever—and often, it's done right from the...
Holman recently expanded with the acquisition of Leith Automotive. Today's Inside Automotive, Chris Conroy joins us to discuss whats next.

Holman’s strategic expansion and sustainable growth in a dynamic industry landscape...

0
Holman, one of the largest privately owned dealership groups in the U.S., recently expanded with the acquisition of Leith Automotive. On today's episode of...
Experian revealed a recent report showing more consumers opting for EVs. Joining us is Melinda Zabritski to provide more insights. first quarter

Experian’s finance report shows increasing consumer preference for EVs – Melinda Zabritski |...

0
Experian's latest State of the Automotive Finance Market Report indicates that an increasing number of consumers are opting for EVs. To provide more insights...
This episode of Inside Automotive, we dive into refining dealership operations through marketing automation with Marc Lavoie

How dealerships can boost efficiency: A guide to marketing automation with...

0
Navigating the landscape of competitiveness and profitability is a perpetual challenge for managers. In this episode of Inside Automotive, we delve into strategies for...
automotiveMastermind announced a strategic integration partnership with CarNow, marking a significant step to enhance the consumer experience

automotiveMastermind partners with CarNow for enhanced dealer-customer experience

0
The automotive industry's trusted data and technology provider, automotiveMastermind, has announced a strategic integration partnership with CarNow, marking another significant step in their mission...
Dealers can invest in third-party listing sites. Here's what works and what doesn't, without naming names. I've bought a few of these.

What’s worth it on third party listing sites?

0
Third party listing sites offer a lot of products and packages that a dealer could invest in. I’ve been pitched more than a few...
In this article, we'll explain how to use QR codes as part of your dealership's marketing plan, to better get messages out to more people.

4 ways to incorporate QR codes into your dealership marketing strategy

0
We are sure you've seen these little grids on posters or mail pieces. These are QR codes, and they are rather versatile and straightforward...