Tag: Automotive Marketing
Leveraging Data to Strategically Market Your Dealership in the Middle of...
As part of our continuing Coronavirus coverage, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing. Last time we spoke...
What Message Should Dealers Be Sending to Their Clients? – Eric...
As part of our ongoing Coronavirus coverage, we’re pleased to welcome back President of WeDrive Automotive, Eric Mercado. In this segment, Jim and Eric...
Testing Lookalike Audiences on Facebook
Want more customers like the ones you have? Brian has a great suggestion using your DMS and Facebook for capturing lookalike audiences.
VIDEO TRANSCRIPT:
Hi, this...
How To Sell More Cars With YouTube
The potential of the internet to sell cars cannot be understated. It is rapidly becoming the place that shoppers go before coming on a...
Brian Pasch Outlines 9 Crucial Marketing Trends You Need to Implement...
High-level marketing concepts can be daunting for a lot of dealers out there, and oftentimes, it takes guidance from an expert in the field...
CBT Automotive Newscast for January 21, 2020
Today on CBTNews.com - Tuesday, January 21st, 2020:
Brian Pasch Outlines 9 Crucial Marketing Trends You Need to Implement in 2020
High-level marketing concepts can be...
Why Direct Mail Marketing Needs To Be Part of Your Marketing...
Even with the evolving technologies available to communicate with prospects from your dealership, direct mail should be a critical piece in your dealership’s marketing...
How Dealers Can Navigate Complex Marketing Strategies in 2020
Auto retail marketing strategies are continually moving towards an omnichannel approach, equipped with video, paid ads, and social media engagement. These concepts can be...
The 4 Marketing Tips Your Dealership Should Focus on to End...
On today’s show, we’re pleased to welcome back Glenn Pasch, auto marketing expert, industry thought leader, and CEO of PCG Digital. Glenn is no...
Get More Quality Digital Marketing Leads with These Strategies – Jonathan...
Jonathan "JT" Thompson, Vice President of Sales at Force Marketing joins Jim Fitzpatrick in our CBT News studio to discuss how dealers can integrate...