Tag: Automotive Marketing
The Importance of Effectively Communicating with Your Customers During This Crisis...
As part of our continuing Coronavirus coverage, we’re pleased to welcome back Cody Tomczyk, Vice President at Force Marketing. In this segment, Cody and...
How Dealers Can Better Support Their Customers During This Unusual Time...
As part of our continuing Coronavirus coverage, we’re pleased to welcome back Jeff Brown, Chief Revenue Officer at Force Marketing. In this segment, Jeff...
Leveraging Data to Strategically Market Your Dealership in the Middle of...
As part of our continuing Coronavirus coverage, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing. Last time we spoke...
What Message Should Dealers Be Sending to Their Clients? – Eric...
As part of our ongoing Coronavirus coverage, we’re pleased to welcome back President of WeDrive Automotive, Eric Mercado. In this segment, Jim and Eric...
Testing Lookalike Audiences on Facebook

Want more customers like the ones you have? Brian has a great suggestion using your DMS and Facebook for capturing lookalike audiences.
VIDEO TRANSCRIPT:
Hi, this...
How To Sell More Cars With YouTube
The potential of the internet to sell cars cannot be understated. It is rapidly becoming the place that shoppers go before coming on a...
Brian Pasch Outlines 9 Crucial Marketing Trends You Need to Implement...
High-level marketing concepts can be daunting for a lot of dealers out there, and oftentimes, it takes guidance from an expert in the field...
CBT Automotive Newscast for January 21, 2020
Today on CBTNews.com - Tuesday, January 21st, 2020:
Brian Pasch Outlines 9 Crucial Marketing Trends You Need to Implement in 2020
High-level marketing concepts can be...
Why Direct Mail Marketing Needs To Be Part of Your Marketing...
Even with the evolving technologies available to communicate with prospects from your dealership, direct mail should be a critical piece in your dealership’s marketing...
How Dealers Can Navigate Complex Marketing Strategies in 2020
Auto retail marketing strategies are continually moving towards an omnichannel approach, equipped with video, paid ads, and social media engagement. These concepts can be...