Tag: Automotive Marketing
Force Marketing making bold moves with acquisition of GSM, a fixed-ops...
On this special edition of CBT News, John Fitzpatrick, Co-Founder and CEO of Force Marketing, and Shelley Washburn, President of GSM join guest host...
JJ Quest discusses how car dealers can evolve their marketing practices...
Marketing techniques continue to evolve as innovative digital trends enter the market. You may be asking yourself, what’s the best way to maintain effective...
How to bridge the gap between your digital retailing platform and...
Digital retailing is no longer an added incentive for dealers. It has become the expectation of automotive consumers. Today on CBT News, Aaron Bickart...
4 automotive marketing essentials car dealers should prioritize this year –...
Today on CBT News, John Fitzpatrick, CEO of Force Marketing, joins the show to reflect on marketing in 2020. He also looks ahead to...
Auto marketing expert Brian Pasch on integrating your digital retailing plan...
Today on CBT News, Jim Fitzpatrick is joined by Brian Pasch, Founder and CEO of PCG Companies and host of Auto Marketing Now on...
The rise of TikTok: Is it worth the investment at your...
Every five years, a new social media platform seems to hit the scene. With it always comes this question: "Should we get on (insert...
3 marketing strategies car dealers should prioritize in 2021 – Mark...
We’re pleased to welcome back Mark Sokal, a 20-year automotive veteran who founded Sokal Media Group and Webstreak. Now merged into one company under...
Facebook’s Bob Lanham discusses 2021 marketing trends and what’s next for...
2020 has been an unforgettable year for the automotive industry for a variety of different reasons. As we look back on the year in...
Hyundai USA CMO Angela Zepeda on the biggest marketing changes and...
When COVID-19 hit in the Spring earlier this year, many dealers dialed back their marketing dollars to prepare for a rough road ahead. However,...
Aaron Bickart OfferLogix EVP/GM on the importance of integrating accurate finance...
Today on CBT News, Aaron Bickart, EVP and general manager of OfferLogix, joins the show again to discuss how API and fintech can address...
