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Lifecycle marketing helps auto dealers engage customers at every stage

How lifecycle marketing transforms automotive sales

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Lifecycle marketing is a crucial strategy for automotive dealers aiming to build long-term success and cultivate lasting relationships with their customers. By implementing lifecycle...
CDK launches the Fundamentals Suite: A proven and scalable core business system for smaller auto dealerships

CDK launches the Fundamentals Suite: A proven and scalable core business...

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AUSTIN, Texas – March 18, 2025 – CDK, the leading automotive retail software provider, today announced the launch of the CDK Fundamentals Suite, a proven and scalable...
Andy Wright criticizes classified listing platforms for deceptive pricing and urges them to take responsibility for transparency.

Vinart Dealerships’ Andy Wright calls for transparency on third-party classified listing...

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The rising costs and lack of transparency on third-party classified listing platforms are becoming a significant concern for dealers. In a recent LinkedIn post,...
Javuan Banks discusses how to use social media to attract prospective customers into the dealership to sell more cars.

Turn social media views and likes into more sales – Javuan...

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Social media has become a priceless tool for car sales and provides a unique way to build rapport with potential customers before they even...
April Simmons, Corporate Internet & Marketing Director at Horne Auto Group, joins to discuss the role CDP data has in modern operations.

Why outdated data is costing dealers more than they realize –...

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As dealerships navigate the complexities of digital marketing and customer data, many are turning to Customer Data Platforms (CDPs) for a more streamlined approach....
Force Marketing has been named a certified provider for Porsche, allowing Tier 3 dealers to access a range of digital marketing solutions

Force Marketing named certified provider for Porsche

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Force Marketing has been named a certified provider for Porsche, allowing Tier 3 Porsche dealerships to access a full range of digital marketing solutions...
During a closed-door meeting with its dealers at the 2025 NADA Show, Stellantis North America executives revealed their 2025 growth strategy.

Stellantis reveals 2025 growth strategy with incentives, big game ads, expanded...

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Stellantis North America executives revealed the company's 2025 growth strategy during a closed-door meeting with Chrysler, Dodge, Jeep, and Ram dealers at the 2025...
Randy Hain urges leaders to pause, reflect, and redefine their approach to leadership to create an impact within themselves and their teams.

The power of reflection and thoughtful leadership – Randy Hain |...

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In today's episode of Inside Automotive, Randy Hain, executive coach, author, and founder and president of Serviam Partners urges leaders to pause, reflect, and...
John Fitzpatrick of Force Marketing shares how tech integration, retention, and data-driven strategies can help dealers thrive in 2025.

Force Marketing’s John Fitzpatrick on tech, marketing, and the future of...

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Although the weather put a slight damper on this year's NADA show, that didn't stop the automotive industry's top professionals from gathering and having...

Colin Carrasquillo reflects on 2024 and shares key marketing strategies for...

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Reflecting on the past is paramount to planning for the future. On today’s episode of Inside Automotive, Colin Carrasquillo, the Digital Marketing director for...