Tag: automotive industry
How tech startup SparkCharge is addressing EV charging concerns – Josh...
The EV market is expanding and there has been an influx of companies entering the market, but there has also been a lack of...
What COVID-19 has taught car dealers about strategic marketing – JJ...
Experts have revealed that the pandemic could go well into 2021 and there has been a lot of talk surrounding this new normal and...
FCA’s Yalda Ghorashy explains their new online retailing experience for car...
FCA’s newly named 'E-Shop' was first announced as an online retailing experience at the height of the pandemic when consumers were forced to stay...
How automotive salespeople can continue to succeed in the digital world...
The retail automotive industry is rapidly changing and all car dealers want to win big. There is no question about it. Dealers have learned...
Entrepreneur Michael Coles on how to be a strong business leader...
Today on CBT News, we welcome Michael Coles, co-founder of the Great American Cookie Company. Coles has built a career as a successful entrepreneur, philanthropist,...
How the pandemic has changed recruiting strategies for car dealers –...
There is a lot for car dealers to consider when it comes to designing compensation and incentive plans for your employees, and now is...
The biggest advantage for dealers who use one-price selling – Mark...
As dealers continue to navigate the COVID-19 pandemic and digital retailing, more are finding than an easy, frictionless experience for the consumer is...
3 ways car dealers can protect their profitability from margin compression
The COVID-19 pandemic has changed the course of the automotive industry in many ways this year, including how car dealers think about the marketplace....
Apply these automotive marketing methods now, to win big in December
On today's show, we’re pleased to welcome back John Fitzpatrick, Co-Founder and CEO of Force Marketing to discuss the end of Q3 and the...
How car dealers can leverage home services to end 2020 on...
We’re in the last quarter of the year and although this year has had its own unique set of challenges, car dealers are seemingly...