Tag: automotive industry trends
Fixed operations after COVID: more work, more profit — Jim Pena...
The fixed operations space is experiencing unprecedented changes in the way it does business. As technicians and dealers look to adopt new tools and...
Flying electric vehicle wins FAA certification: should you be excited?
Alef Aeronautic's Model A flying electric vehicle has received a limited special airworthiness certification from the Federal Aviation Administration (FAA), making it the first...
TKT & Associates becomes first Black-focused Stellantis ad agency
Stellantis has announced a new partnership with marketing firm TKT & Associates, representing the car manufacturer's first time hiring a Black-audience-focused advertising agency of...
3 low-cost ways to help dealership employees reduce financial stress
Looking for a competitive edge amid an already insanely competitive automotive marketplace?
Many employers lean towards lead generation and digital marketing as a solution.
“If only...
Is your dealership ready for Google Analytics 4? — Brian Pasch...
The arrival of Google Analytics 4 is swiftly approaching, meaning dealers must prepare for the next generation of digital data collection. On this episode...
Summer car prices: should dealers be optimistic? — Jessica Caldwell |...
Despite the nation raising the debt ceiling, the automotive industry has continuously felt the consequences of rising interest rates, inflation, and supply chain issues....
Why ‘bad news’ doesn’t exist in car sales
Car salespeople tackle various challenges every day, ranging from customer hesitancy to financial hurdles. Although these types of tough conversations are a common aspect...
June new vehicle sales and inventory improve while profit margins shrink
J.D. Power and GlobalData forecast a monthly new vehicle sales total of over 1.38 million units this June, placing the automotive industry well ahead of its position...
Emerging trends in digital marketing and data collection for dealers —...
Customer data and digital marketing are crucial tools for running a profitable dealership. On this episode of Inside Automotive, host Jim Fitzpatrick is joined...
Different shoppers mean different customer service practices — Matt Wahnon |...
Today's car buyers are increasingly diverse and complex, which means dealers must constantly refine their customer service practices. On this episode of Inside Automotive,...
