Tag: automotive industry insights
New IIHS crash test reveals poor ratings for the top mid-size...
The Insurance Institute for Highway Safety, IIHS, recently tested crew-cab versions of the Chevrolet Colorado, Ford Ranger, Jeep Gladiator, Nissan Frontier, and Toyota Tacoma,...
Is Tesla’s EV plug closer to becoming an industry standard?
In another step toward deploying the Tesla plug on all-electric vehicles, a major U.S. automaker organization has announced that it will set performance standards...
TKT & Associates becomes first Black-focused Stellantis ad agency
Stellantis has announced a new partnership with marketing firm TKT & Associates, representing the car manufacturer's first time hiring a Black-audience-focused advertising agency of...
3 low-cost ways to help dealership employees reduce financial stress
Looking for a competitive edge amid an already insanely competitive automotive marketplace? Â
Many employers lean towards lead generation and digital marketing as a solution. Â
“If only...
Is your dealership ready for Google Analytics 4? — Brian Pasch...
The arrival of Google Analytics 4 is swiftly approaching, meaning dealers must prepare for the next generation of digital data collection. On this episode...
Summer car prices: should dealers be optimistic? — Jessica Caldwell |...
Despite the nation raising the debt ceiling, the automotive industry has continuously felt the consequences of rising interest rates, inflation, and supply chain issues....
Why ‘bad news’ doesn’t exist in car sales
Car salespeÂople tackle various challengeÂs every day, ranging from customer heÂsitancy to financial hurdles. Although these typeÂs of tough conversations are a common aspect...
Dealers and buyers divided over electric vehicle market
Consumers and dealers expressed opposing beliefs and concerns over the electric vehicle market in a new Cox Automotive analysis.
Of the 1,024 car shoppers surveyed...
Stellantis’ new service for EV users seeks to relieve ‘charging anxiety’
On June 27, Stellantis launched a "Charging & Energy" business unit to make keeping electric vehicles on the road easier and cash in on...
The NHTSA launches an investigation into the Ford Explorer following recall
After receiving complaints about modifications meant to stop vehicles from unexpectedly rolling away while in park, the National Highway Traffic Safety Administration, NHTSA, is...