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From the rollout of Google Analytics 4, to marketing for EVs, it's vital for marketers to understand & leverage data coming into dealerships

Exploring the ways dealers can use data to improve their marketing...

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From the rollout of Google Analytics 4, to marketing for EVs, now it's more important than ever for marketers to understand and leverage data...
Colin Carrasquillo joins Inside Automotive to discuss how dealership digital marketing strategies are changing in response to EVs and AI.

Preparing your dealership’s digital marketing strategies for EVs and AI —...

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To reach the right consumers with the right message, small business owners must stay up to date on the evolving digital marketing strategies and...
Serra Automotive employs 3,000 employees across seven states and manages a network of 54 dealerships, 66 auto franchises, and 25 brands.

Serra Automotive’s Joe and Matt Serra on fostering a great culture...

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Recently, Jim Fitzpatrick had the opportunity to visit the Serra Automotive headquarters in Fenton, Michigan. On this episode of the Executive Profile, he is...
hybrid F-150 pickup truck.

Ford doubles down on the production of its hybrid F-150 pickup...

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As a precaution against American truck buyers' reluctance to switch to all-electric pickups, Ford aims to double the production of its hybrid F-150 pickup...
ChargeScape

Top auto brands collaborate to boost EV grid services via ChargeScape

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In an announcement, BMW, Ford, and Honda said they had agreed to create ChargeScape. This new, equally-owned business will develop a solitary platform that...
On today's episode of Inside Automotive, Brian Moody, Executive Editor at Autotrader, joins us to share insights on the latest data from Cox Automotive.

How new vehicles are trending in today’s market – Brian Moody |...

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The average transaction price of a new vehicle has increased since last year, but not by much. Could this be the incentive and relief...
The United Auto Workers (UAW) union and Detroit-Three automakers have made slight progress toward negotiating a contract.

United Auto Workers bends on pay demands days before contract deadline

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The United Auto Workers (UAW) union and Detroit-Three automakers have made slight progress toward negotiating a contract before current agreements expire in just two...

BMW abandons its plan to bill customers monthly fees for heated...

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BMW owners may now enjoy the comfort of a warming backside throughout the chilly winter months without worrying about paying an outrageous monthly fee....
Toyota and FuelCell Energy have completed what they call the world's first "tri-gen system," capable of producing renewable electricity.

Toyota port facility to use renewable energy system with hydrogen byproducts

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Toyota and FuelCell Energy have completed what they call the world's first "tri-gen system," a power generator capable of producing renewable electricity, hydrogen and...

Porsche and Audi recall nearly 7,000 EVs due to safety concerns

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Two of Volkswagen's premium brands, Porsche and Audi, are issuing recalls for versions of their 2023 EVs, including the Taycan and e-tron GT. Due...