Tag: Automotive Analytics & Attribution Summit
Why PCG Companies is partnering with Car Wars to measure call...
Recently, at the 2021 Automotive Analytics & Attribution Summit in Palm Beach, anchor Jim Fitzpatrick caught up with Sarah Ciociola, Paid Media Director at...
Leveraging data for smarter communication between dealerships and customers – Atul...
Recently, at the 2021Â Automotive Analytics & Attribution Summit in Palm Beach, anchor Jim Fitzpatrick caught up with Atul Patel, Co-Founder and CEO of customer...
A2Z Sync’s Chip Perry explains the power of a one-person sales...
Last week, CBT News anchors Jim and Bridget Fitzpatrick were on-site at the 2021 Automotive Analytics & Attribution Summit, to explore the latest trends...
What is Open Dialog Advertising and how does it connect consumers...
Recently, at the 2021 Automotive Analytics & Attribution Summit in Palm Beach, anchor Jim Fitzpatrick caught up with Eric Brown, Co-founder and CEO of...
Why consistency is key to creating the best online car-buying experience...
Early last week, CBT News was on-site at the 2021 Automotive Analytics & Attribution Summit, to explore the latest innovations in modern retailing from...
OfferLogix’s Aaron Bickart on the vital importance of providing a seamless...
Recently, at the 2021 Automotive Analytics & Attribution Summit in Palm Beach, anchor Jim Fitzpatrick caught up with Aaron Bickart, EVP and GM at...
CarNow partners with F&I leader J.D. Power to further improve digital...
At the start of the week, CBT News was on-site at the 2021 Automotive Analytics & Attribution Summit, to explore the latest innovations in...
Outsell’s Gary Marcotte on leveraging data to improve the customer lifecycle...
Earlier this week, CBT News anchors Jim and Bridget Fitzpatrick were on-site at the 2021 Automotive Analytics & Attribution Summit, to explore the latest...
Brian Archey: Why attribution is so hard
Attribution is a trending topic, but some people want to know why attribution is so hard. It's a simple question with a not so...
Brian Pasch: Marketing Manager Qualifications
How do you know your marketing manager is taking the right steps of optimizing your dealership's return on ad spend? How were they even...
